Taylor Swift already has a massive empire and it’s expanding one step further because the singer recently inked a deal with Keds to launch her very own line of footwear.
In an effort to redirect and ensure the success of the brand, Keds and Swift inked the three-year deal to create something “cool.” “I’ve been a fan of Keds for years, because they have two of my favorite elements of great style — they’re classic and effortless. I remember wearing Keds as a little kid, while riding my bike around the farm. When I got older, I started wearing them again. There’s something cool about shoes that you can grow up with,” Swift told WWD.
“I think they add something casual and cool to your look, and the new colors and patterns are so eclectic,” she added. “I love pairing them with vintage looks.”
Taylor Swift’s shoe line will be available on October 22nd along with her brand new album ‘Red’ and the limited edition shoes are going for an easy $50 on the websites of: Keds, Taylor Swift, Nordstrom and Journeys.